Spain’s consumer group OCU says shoppers can cut grocery bills by as much as €1,310 annually by selecting lower‑priced chains, its latest supermarket price study shows.
What does the OCU study measure?
The study compares the total cost of a standard shopping basket across the country’s major supermarket chains, calculating the average annual difference for a typical household.
How much can households save?
On average, shoppers could save €1,310 per year by buying at the cheapest chains instead of the most expensive ones. The gap is about €200 larger than last year’s figures, reflecting intensified price competition.
Which city shows the biggest price gap?
In Madrid, the difference between the priciest and cheapest supermarkets reaches €4,381 per year, the highest regional disparity in Spain.
Why are price differences widening?
OCU attributes the widening gap to aggressive pricing strategies by large retailers, which have intensified competition among the major chains.
What should consumers do?
OCU advises shoppers to compare prices across supermarkets and consider cheaper alternatives for routine purchases to maximise savings.
The findings underscore the impact of retailer pricing tactics on household budgets and suggest that informed shopping choices can deliver significant financial benefits.