Egypt’s Tourism Minister Sherif Fathy recently attended the World Travel and Tourism Council’s global summit in Malta, focusing on big plans to boost travel. Here is how officials are working to grow the sector:
- Fathy met with Saudi officials to discuss increasing travel between the two nations, specifically highlighting the growing popularity of Egypt’s North Coast for Saudi visitors.
- They explored expanding yacht and cruise tourism in the Red Sea and along the North Coast.
- The minister spoke with leaders from Marriott and Hilton about opening more hotels and training Egyptian hospitality staff.
- Egypt plans to use new AI technology to better promote its attractions to international travelers.
These partnerships aim to bring more visitors to Egypt while upgrading local tourism services.