Foodics’ chief revenue officer Belal Zahran said restaurant technology is evolving into an integrated, data‑driven engine as operators face inflation, supply‑chain disruptions and higher costs.
Zahran told Daily News Egypt that the COVID‑19 pandemic accelerated digital adoption, making convenience and online ordering baseline expectations. He added that the sector now relies on real‑time visibility of order mix, spend, channel performance and branch metrics to adjust pricing, menus and inventory before impacts become evident.
Economic pressures reshape the F&B landscape
According to Zahran, inflation is affecting both consumers and operators. Shoppers are more selective about where they spend, while restaurants grapple with rising input costs and operating expenses. The resulting shift is not a simple drop in demand but a change in demand patterns that requires close monitoring.
Operators who can read data on channel preferences and performance are better positioned to respond quickly, he said, linking resilience to the speed of insight‑driven decisions.
Technology’s expanding role
Zahran described a move from isolated tools to integrated systems that incorporate AI and analytics. These platforms provide operators with a holistic view of performance, enabling faster, more informed choices.
Foodics plans to grow by investing in such capabilities, aiming to help restaurants become more adaptive in a volatile environment.